Show de Vie Podcast

Mike Groener

Life, limbs, booze, and personalities. SDV explores the liquor industry from both sides of the bar by interviewing the greatest personalities in the game. Although sometimes diverging into film, music, and non-booze topics, SDV is just about people with great stories. Sip, sit back, and enjoy.

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Show de Vie Podcast

Episodes (380)

Apr 30th Ep 382 - Alejandro Orendain: Arette Tequila, a Brand Above.
Apr 2nd Ep 381 - David Rodriguez: The Faces of Patrón Tequila
Mar 27th Ep 380 - Santos Serfaty: The Story of Zancudo Mezcal

Show de Vie Podcast

Apr 30, 2026
51 minutes
70 MB

Alejandro Orendain understands numbers, travel, and agave. What started as a departure from the family business, quickly turned back into a return to the homeland. His roots in Tequila, and the inescapable pull back into the operations of Tequila Arette, bring us to his current chapter. A chapter during which, Alejandro educates many about the familial brand and ensures that his quality tequila can be easily available at everyone's fingertips. We chat about drumming, bar anecdotes, and a whole new brand aesthetic.

Show de Vie Podcast

Ep 382 - Alejandro Orendain: Arette Tequila, a Brand Above.

Mike Groener

00:00 -51:06