Business of HYPE

HYPEBEAST

Business of HYPE is a limited interview series hosted by Creative Director and Founder of Awake NY, Angelo Baque. The conversations dive into the successful careers of well-known creatives, brand-builders and entrepreneurs from various corners of streetwear culture. We learn about the realities behind the dreams they’ve built with encouraging words of advice peppered along the way. As always, thank you for tuning into Business of HYPE. Please don't forget to rate, comment and subscribe.

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Business of HYPE

Episodes (120)

Apr 9, 2024 Vashtie Kola
Apr 2, 2024 Kim Shui
Mar 26, 2024 Sage Elsesser

Business of HYPE

Apr 9, 2024
46 minutes
43 MB

There were very few women to break through the male dominated streetwear scene of the early aughts. Vashtie Kola remains among the most iconic of them all. The first woman to design her own Jordan back in 2010, Vashtie has gone on to start her own brand Violet and direct music videos for the likes of Kendrick Lamar, Joey Bada$$ and Drake. She sits down with long time friend and BoH host Angelo Baque (Founder, Awake NY) to reflect on the years they shared together back on the scene. From shop kids to creative directors to label founders...

Business of HYPE

Vashtie Kola

HYPEBEAST

00:00 -46:01