The IABC EMENA Podcast

IABC EMENA

The IABC EMENA Podcast highlights the voices and stories of communication professionals shaping the future of our field across Europe, the Middle East, and North Africa. As part of the International Association of Business Communicators (IABC), we bring the region’s unique perspectives to the forefront, exploring how communication drives positive change in business and society. With a network spanning industries, disciplines, and cultures, our podcast celebrates the diversity, innovation, and impact of communicators in the EMENA region. From navigating rapid change to amplifying underrepresented voices, we provide a platform for learning, sharing, and connection. Join us for actionable insights, fr...

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The IABC EMENA Podcast

Episodes (95)

Oct 23, 2025 On change, trust, and the IKEA effect
May 30, 2025 On owning and telling your story with Lucy Eckley
Apr 18, 2025 On internal communities and quiet revolution with Tony Stewart

The IABC EMENA Podcast

Oct 23, 2025
35¼ minutes
32 MB

Internal communication expert and IABC EMENA Chair Simon Cavendish joins host Chared Verschuur to unpack what it really means to lead through change. From trust and transparency to the IKEA effect, we explore why internal comms is central to transformation and how to make it human, practical, and effective. Whether you're navigating system rollouts, culture shifts, or organisational upheaval, this episode offers clear, candid insights from the frontlines of change.

The IABC EMENA Podcast

On change, trust, and the IKEA effect

IABC EMENA

00:00 -35:18