The Business of Talent

Sam Hysell, Jordan Williams

The Business of Talent podcast dives into the creator economy and the rapidly evolving media, entertainment, and digital landscape. Each episode examines how talent—from musicians and athletes to content creators and executives—transforms businesses and influences traditional sectors. With insights on strategies and innovations, it highlights the future of talent-driven enterprises. Hosted by industry veterans, the podcast combines practical experience with a forward-looking view, offering listeners a unique perspective on the dynamic world of media and business.

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The Business of Talent

Episodes (140)

Sep 30, 2025 How AI Will Make (or Break) the Creator Economy
Sep 18, 2025 How Rolling Stone and AI Are Transforming the Creator Landscape
Jun 20, 2025 Is 2025 the Year Creators Earn More Than TV & Legacy Media?

The Business of Talent

Sep 30, 2025
36½ minutes
33 MB

In this episode, the hosts discuss the impact of AI on the creator economy, separating hype from genuine change. They delve into popular AI tools currently used by creators, how these technologies are integrated into workflows, and the importance of audience connection and authenticity in an AI-driven landscape. They explore the benefits and pitfalls of various AI applications, ranging from content generation to competitive analysis, and emphasize the necessity for creators to develop unique skills to stay ahead. The discussion also touches on the future of AI in content creation, the potential business impacts, and strategies for leveraging AI...

The Business of Talent

How AI Will Make (or Break) the Creator Economy

Sam Hysell, Jordan Williams

00:00 -35:35