Tourism Marketing Mastery

Erik Hatterscheidt

This show is for those who run a tourism based business and are looking for new ways to market that bring in consistent bookings but still maintain a healthy profit margin for their operation. Inside each episode, learn from Erik Hatterscheidt, a former resort marketing manager and now owner of a global 7 figure tour business as he shares his biggest “A-ha moments” and marketing secrets with full transparency. From marketing flops, to mindset, to big booking wins, Erik pulls you into his world and shares his personal journey to filling bookings using clever marketing ideas.

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Tourism Marketing Mastery

Episodes (75)

Jan 6, 2025 74. The 3 Things Operators Do That Destroy Their Marketing Results
Dec 9, 2024 73. How To Write Ads For Higher Income Guests
Sep 5, 2024 72. A Really Weird Offer That Guarantees Re-Bookings

Tourism Marketing Mastery

Jan 6, 2025
26½ minutes
24 MB

Over the years I’ve observed a pattern after working with hundreds of tourism operators. Almost every business owner I’ve worked with makes the same 3 assumptions about where to focus their marketing efforts, and all three are typically a huge suck on their resources while yielding little to no results. In this episode I’ll share the 3 assumptions and then share the 3 things operators should focus on instead which cost virtually nothing, but have a far greater impact on your ability to get bookings.

Tourism Marketing Mastery

74. The 3 Things Operators Do That Destroy Their Marketing Results

Erik Hatterscheidt

00:00 -25:36