Inside Retail

EDITED

Uncover the opportunities and challenges the retail industry is facing with the sector’s leaders and innovators with Inside Retail.Join EDITED’s Senior Director of Customer Marketing, Grace Hill, for refreshingly fun and forthright conversations at the intersection of retail and technology. In every episode, you’ll hear how leading brands utilise data to maximise results, how they’re overcoming the daily challenges retail is facing and how to always connect with customers.EDITED is the world’s leading Retail Intelligence Platform. Hosted on Acast. See acast.com/privacy for more information.

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Inside Retail

Episodes (82)

Dec 10, 2024 The Abercrombie Revival: A Masterclass in Brand Reinvention
Nov 26, 2024 Trends vs Fads: How to Stop Looking Like Everyone Else
Nov 19, 2024 Black Friday Has Changed: Steve Madden's Insider Tips for Winning

Inside Retail

Dec 10, 2024
35 minutes
48 MB

Abercrombie & Fitch was once known as the dimly lit store with its signature scent, which eventually lost touch with its college-age audience. However, under the guidance of a new CEO the brand has undergone a remarkable transformation. In this episode, A&F’s Chief Product Officer, Corey Robinson, joins Grace Hill for a deep dive into the strategy behind the critical shift from telling customers what to buy, to listening to what they actually want. Corey explains what it means to be truly customer-centric, how they created product offerings that no longer relied on...

Inside Retail

The Abercrombie Revival: A Masterclass in Brand Reinvention

EDITED

00:00 -35:06