Martech Masters: Presented By Nextiny Marketing

Gabriel Marguglio, Nextiny Marketing

Last year we started this show to showcase leaders in the #Martech industry and how they were shifting their strategies to thrive through the pandemic. Connecting with so many passionate people made us want to learn more about how that passion is part of their own personal and business growth. Season 2 will focus on these passionate leaders and their innovative strategies to build amazing brands through #BrandAffinityMarketing & #EpisodicContent. Subscribe to our channel to stay connected with the ever-growing MarTech community as we continue to learn and grow together. Watch the full episodes at www.nextinymarketing.com/martech-masters

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Martech Masters: Presented By Nextiny Marketing

Episodes (37)

May 13, 2021 Metrics for Creatives: How Airtable measures success through their Content Efforts: Margaret Jones, Head of Content at Airtable
Apr 29, 2021 Promoting Diversity and fueling Video Series with Live Events: Kerel Cooper, Chief Marketing Officer at LiveIntent
Apr 14, 2021 The Importance of Storytelling and Keeping Content Truthful: Katie Parkes, Head of Social, Global Marketing at Shopify

Martech Masters: Presented By Nextiny Marketing

May 13, 2021
41½ minutes
38 MB

In this week’s episode of Martech Masters, Gabriel is joined by Margaret Jones, Head of Content at Airtable. Through this episode Margaret talks about topics such as her journey and how it led her to Airtable, her focus on improving the work environment and her experience with no-code applications. Margaret also explains how a tool like Airtable can help in the content creation process as well as a unique set of measurables for their content. Enjoy this week’s episode!

Martech Masters: Presented By Nextiny Marketing

Metrics for Creatives: How Airtable measures success through their Content Efforts: Margaret Jones, Head of Content at Airtable

Gabriel Marguglio, Nextiny Marketing

00:00 -41:26