SaaS Marketing Superstars

Aaron Zakowski

SaaS Marketing Superstars is the show where we uncover proven growth strategies from CMOs and marketing leaders behind some of the fastest-growing SaaS companies.Each episode features an interview with a SaaS CMO, Founder or marketer leader, discussing topics like paid ads, SEO, content marketing, ABM and sales, landing page optimization, email marketing and how to use these strategies to generate more trial and demo signups for your SaaS.

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SaaS Marketing Superstars

Episodes (45)

May 17, 2024 Incentivized Gift Card LinkedIn Ads - Pros, Cons & Best Practices
Nov 28, 2023 Fireflies.ai Product-Led Growth Journey with Krish Ramineni
Oct 9, 2023 Marketing Leadership with ActiveCampaign CMO Shay Howe

SaaS Marketing Superstars

May 17, 2024
11½ minutes
5 MB

Incentivized LinkedIn ads are a great way to generate more highly qualified sales leads for your B2B company. Offering a gift card can be the difference to getting your ideal customer onto a demo call or not. In this episode of SaaS Marketing Superstars, I discuss the pros and cons of incentivizing prospects to join a sales call and share some of my experiences and best practices. Check out the show notes and get links to all the resources mentioned in this episode here: https://aaronzakowski.com/podcast-incentivized-gift-card-linkedin-ads/

SaaS Marketing Superstars

Incentivized Gift Card LinkedIn Ads - Pros, Cons & Best Practices

Aaron Zakowski

00:00 -10:30