The Product Marketing Experts

Jeffrey Vocell, Sharebird

A deep dive into the craft of Product Marketing with the best Product Marketers in the world. Each week we sit down with Product Marketing experts at some of the fastest growing technology companies in the world. Hosted by Jeffrey Vocell, Director of Product Marketing at Iterable and brought to you by Sharebird.com, the leading Product Marketing question and answer site.

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The Product Marketing Experts

Episodes (92)

Aug 20, 2025 Canva Ecosystem Marketing, Indy Sen on Product Marketing KPI's
Dec 18, 2024 Braze VP of Product Marketing, Kelsey Nelson on Growth Product Marketing
Dec 11, 2024 Lattice VP of Product Marketing, Emi Hofmeister on Storytelling

The Product Marketing Experts

Aug 20, 2025
35 minutes
32 MB

[00:01:00] - When you think about your own journey, what pulled you into product marketing in the first place, and how has that perspective evolved across Salesforce, Box, MuleSoft, Google Cloud, and now Canva? [00:06:00] - Can you unpack what your LinkedIn bio quote means: "A good platform is a good story and a good story is also a good platform"? [00:10:00] - Two-part question: In some ways this means that the company has to be at a certain level, right? Early stage startups aren't really gonna have ecosystems - is that something you look for in...

The Product Marketing Experts

Canva Ecosystem Marketing, Indy Sen on Product Marketing KPI's

Jeffrey Vocell, Sharebird

00:00 -35:07