Pipeline Visionaries

Caspian Studios

CMOs and demand gen leaders dive head-first into their strategies and tactics for building a pipeline machine.

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Pipeline Visionaries

Episodes (274)

Mar 10th How AI Is Transforming Productivity and Marketing
Mar 3rd Building Measurable Brand in a Signal-Driven World
Feb 24th How to Capture the SMS Revenue You’re Missing

Pipeline Visionaries

Mar 10, 2026
47¼ minutes
43 MB

Ian sits down with Prachi Gore, CMO of Asana, to talk about how AI is reshaping marketing and the future of work. Prachi shares why she joined Asana, why brand and community matter more than ever in an AI-driven world, and how marketing leaders need to rethink old playbooks as buyers change how they research, discover, and adopt new tools. Key Takeaways: · Brand matters more than features. When marketing and products start to look similar, trust and reputation make the difference. · Buyers are doing more research on their own. Marketers need to win in...

Pipeline Visionaries

How AI Is Transforming Productivity and Marketing

Caspian Studios

00:00 -47:22