Brand Master Podcast

Stephen Houraghan

The Brand Master Podcast is a show dedicated to helping branding professionals and entrepreneurs to build brands using strategy, psychology, and creative thinking. Branding is far more than aesthetics. To build a brand that connects you need positioning, brand personality, a human persona and brand voice, communication and messaging frameworks, storytelling techniques. All of this and more are covered right here, through actionable tips, techniques, and systems. If you want to brand like a master, the brand master podcast will show you how. For more brand strategy resources visit www.brandmasteracademy.com

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Brand Master Podcast

Episodes (309)

Mar 10th 309 | Build a Business They Want to Buy with John Warrillow
Mar 3rd 308 | How Smart Brands Are Getting AI to Recommend Them (AI Governance Framework) with Allan Martinez
Feb 17th 307 | Why Relevance Wins in the Age of AI with David Aaker

Brand Master Podcast

Mar 10, 2026
1½ hours
67 MB

Grab the Pro Brand Strategy Blueprint and start building your brand ecosystem→ https://brandmasteracademy.com/pro-brand-strategy-blueprint-fbWhy Most Agencies Are Impossible to Sell (And How to Fix It)Most agencies are built around the founder… which makes them incredibly hard to sell. In this conversation with Built To Sell author John Warrillow, we unpack why most creative businesses become bottlenecks — and how niching, productizing services, and systemizing your process can turn an agency into a scalable company.You’ll learn:• Identify why most agencies become founder-dependent and unsellable• Choose a hyper-niche that makes your agency referable and valuable• Productize your services so yo...

Brand Master Podcast

309 | Build a Business They Want to Buy with John Warrillow

Stephen Houraghan

00:00 -01:13:34