Add Ten Gallons Concrete Podcast

Active Minerals Int.

Welcome to the Add 10 Gallons Concrete Podcast, where show hosts Paul Fendley and Joey Bell discuss everything related to the concrete industry. Join us as we explore topics ranging from concrete production and materials to construction, quality control, academia, equipment, manufacturing, industry shows, conventions, and other key issues pertinent to the concrete industry.

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Add Ten Gallons Concrete Podcast

Episodes (96)

Nov 18, 2025 From Material Science to Climate Tech - Kas Farsad
Nov 11, 2025 ConcreteWorks 2025 - Billy Ripple
Nov 6, 2025 ConcreteWorks 2025 - Bobby Dowdy

Add Ten Gallons Concrete Podcast

Nov 18, 2025
57 minutes
49 MB

In this episode of the Add 10 Gallons Concrete Podcast, Paul talks with Kas Farsad, the head of Fortera, a company working to transform the cement industry through innovative technology to lower CO2 emissions. Kas recounts his journey from a material scientist to leading a startup in Silicon Valley, highlighting the challenges and opportunities in climate technology. The discussion covers the importance of building customer trust, managing risks in cement production, and shifting attitudes toward low-carbon solutions. Kas also emphasizes how data centers are increasing demand for sustainable cement options and explains the strategic decision to colocate facilities to improve...

Add Ten Gallons Concrete Podcast

From Material Science to Climate Tech - Kas Farsad

Active Minerals Int.

00:00 -56:41