Coffee with Curtis

Robert Curtis

You are listening to Coffee with Curtis, I am Robert Curtis, your host and CEO of Simlev Global. Welcome to the show. Coffee with Curtis is a podcast where you will be able to tune in to my conversations with people in business sharing their journey and experiences to give you insights to impact your own business. So grab a coffee and enjoy the show.

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Coffee with Curtis

Episodes (44)

Tuesday Why PR Still Matters in the Attention Economy - with Shahni Ben-Haim
Mar 19th Business and Leadership Growth Strategies with Nicola Anderson
Mar 15th Brands, Influencers and Politics with Brian Spivak, CEO of Barzel Media

Coffee with Curtis

Jun 23, 2026
40½ minutes
36 MB

In this episode of Coffee with Curtis, Robert sits down with Shahni Ben-Haim, founder and CEO of SBH Media Relations, to explore why PR still matters in a world dominated by social media, AI and the attention economy. Shahni breaks down the difference between public relations, media relations and marketing, and explains why earned media still plays a critical role in building trust, credibility and authority for B2B companies. Together, they discuss how startups and growth-stage businesses can use PR to elevate their profile, support sales, strengthen founder brands and turn media coverage into a wider content engine...

Coffee with Curtis

Why PR Still Matters in the Attention Economy - with Shahni Ben-Haim

Robert Curtis

00:00 -39:36