Repeatable Revenue: An MSP Growth Podcast

MSP Sales & Growth | Ray J. Green

Practical sales and marketing for MSPs and IT service providers who want to grow. Hosted by Ray J. Green — founder of MSP Sales Partners, former PE-backed CEO, and former Managing Director at the U.S. Chamber of Commerce. Interviews with top MSP sellers and founders who’ve exited, plus short solo episodes on building pipeline, closing deals, and managing sales teams. New episodes almost every day.

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Repeatable Revenue: An MSP Growth Podcast

Episodes (300)

Mon Oct 5th The One Thing MSP Owners Control That Drives Sales
Sep 30th Why Hormozi Got My $5,000 and Hard Rock Didn't
Sep 28th Why Progress Feels Like Failure

Repeatable Revenue: An MSP Growth Podcast

Oct 5, 2026
8½ minutes
14 MB

Playbooks, scripts, coaching and KPIs all matter for MSP sales. But Ray argues every one of them depends on one decision upstream: being able to explain what makes your MSP different to a stranger at a bar. He breaks down what happens to appointments, pipeline, conversion and margins when that answer is weak. This is for MSP owners whose sellers are working hard and still sound like everyone else. What You'll Learn in This Episode: Why the first question Ray asks before writing any sales playbook or SDR script is what makes you differentHow...

Repeatable Revenue: An MSP Growth Podcast

The One Thing MSP Owners Control That Drives Sales

MSP Sales & Growth | Ray J. Green

00:00 -07:33