Water We Talking About?

Jim Lauria and Adam Tank

Water and wastewater technology vendors have historically struggled to market themselves effectively. Hosts Jim Lauria and Adam Tank interview the industry’s leading communicators who share their secrets and help demystify the art of industrial storytelling to build better brands, engage more customers, and grow sales.

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Water We Talking About?

Episodes (74)

May 5th James Adduci: Your Story is Your Network
Mar 19th Sheldon & Jason: The Story of Sustainability & Water
Mar 19th Suzan Marie Chin-Taylor: The DooDoo Diva's P.R. Masterclass

Water We Talking About?

May 5, 2026
27¼ minutes
19 MB

On this episode of Water We Talking About, we are joined by James Adduci. He breaks down the strategy behind building meaningful industry relationships and the specific ways storytelling can influence stakeholders and lead to better project outcomes. James proves that while the water industry is built on engineering, it truly runs on human connection.

Water We Talking About?

James Adduci: Your Story is Your Network

Jim Lauria and Adam Tank

00:00 -27:14