Everything Is Marketing

Corey Haines

Join host Corey Haines as he explores marketing in all its facets and dimensions through conversations with honest marketers, entrepreneurs, and even people who don't consider themselves marketers at all. This podcast will help you get out of your echo chamber and create unique marketing by learning from vastly different types of people, strategies, and industries.

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Everything Is Marketing

Episodes (55)

Jan 17, 2022 Adam DuVander — Developer Marketing & The DEV Content Framework
Dec 23, 2021 Amanda Natividad — Permissionless Co-marketing, Product-Led Content, & Cold Email Outreach
Dec 13, 2021 Guillaume Moubeche — Bootstrapping to $10M+ ARR, Marketing Like a Media Company, & Positioning in a Crowded Market

Everything Is Marketing

Jan 17, 2022
2¾ hours
65 MB

On the show today is Adam DuVander. Adam is the founder of Every Developer and author of Developer Marketing Does Not Exist. I wanted to bring him on because developers are perhaps one of the most difficult segments to market to. How dev tools get discovered, trialed, and implemented are very unique to other software. You'll hear about why content is at the heart of developer marketing, common mistakes made when marketing a developer-first product, and the parallels of developer marketing to no-code and web3. More on Adam: @adamd on Twitter Every...

Everything Is Marketing

Adam DuVander — Developer Marketing & The DEV Content Framework

Corey Haines

00:00 -01:10:59