Marketing Revolution By Alphonsio Hub

Osamuyi Osaghae

Marketing Revolution is a new thought in marketing. Showing and teaching fresh ways to bring revolution into your marketing. There is a huge change in the way marketing is done. Rather than being product-centric, we are now customer-centric. We focus on the pain and problems of customers by designing ways for solving problems faced by customers. This is Marketing Revolution by Alphonsio Hub. You are guaranteed fresh insights to bring revolution into your marketing.

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Marketing Revolution By Alphonsio Hub

Episodes (6)

Apr 3, 2023 Don't try to Sell Ice to Eskimos
Aug 18, 2021 The Place of Effective Brand Storytelling in Marketing
Jul 30, 2021 What do Your Customers Want?

Marketing Revolution By Alphonsio Hub

Apr 3, 2023
1¼ hours
57 MB

Last week I promised to talk about why most businesses fail which is the assumption that as long as a product is good there will always be a market for it. That assumption is wrong because it is not established upon any data. It's like trying to sell ice to an Eskimo, it doesn't solve their problems. Imagine you visited a community without a school and a hotel and immediately you assume you need to build a hotel and a private school in that environment. Your decisions were only based on assumptions and not on any research. The dangers of s...

Marketing Revolution By Alphonsio Hub

Don't try to Sell Ice to Eskimos

Osamuyi Osaghae

00:00 -01:01:18