Startup To Scale

Foodbevy

Startup To Scale is your resource for growing your food, beverage, and CPG company from a young company to a successful business.

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Startup To Scale

Episodes (261)

Mon Apr 20th 262. How I Eat My Greens Is Reviving Soup with Flavor, Freshness, and Smarter Retail Growth
Mon Apr 13th 261. What Big CPG Brands Know About Winning on Shelf (That Emerging Brands Don’t)
Mon Apr 6th 260. Building It Better the Second Time: Scaling a Smarter CPG Brand

Startup To Scale

Apr 20, 2026
26¼ minutes
18 MB

In this episode, I sat down with Mac Villarreal, founder of I Eat My Greens, to talk about how he is bringing fresh, flavorful refrigerated soups to a category that has felt stale for years. We also get into the challenge of not just getting on shelf, but selling off the shelf, and Mateusz Drela from Retail Media IQ joins the conversation to share how digital retail media can help brands drive retail velocity and smarter growth. Startup to Scale is a podcast by Foodbevy, an online community to co...

Startup To Scale

262. How I Eat My Greens Is Reviving Soup with Flavor, Freshness, and Smarter Retail Growth

Foodbevy

00:00 -26:20