The Partnership Economy

David A. Yovanno and Todd Crawford

The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.

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The Partnership Economy

Episodes (65)

Oct 7, 2025 The Evolution of Partnerships and Experiential Marketing with Sam Kimmel, Senior Director of Co-Marketing Partnerships at Hello Sunshine
Sep 23, 2025 Inside the Creator Economy with Lindsey Gamble, Influencer Marketing Expert
Sep 9, 2025 How AI Is Transforming the Creator Economy with Brian Klais, Founder of URLgenius

The Partnership Economy

Oct 7, 2025
47½ minutes
44 MB

Once upon a time, ad agencies ruled with glossy spreads and TV spots. Then came social, creators, and platforms rewrote the rules. So what can you learn from this dramatic evolution? In this episode, Dave Yovanno sits down with Sam Kimmel, Senior Director of Co-Marketing Partnerships at Hello Sunshine, for a conversation on the evolution of advertising and what it means for the future of partnerships. With a career that started in the agency world and later took her to Pinterest and TikTok, Sam offers a firsthand look at how these platforms operated, the...

The Partnership Economy

The Evolution of Partnerships and Experiential Marketing with Sam Kimmel, Senior Director of Co-Marketing Partnerships at Hello Sunshine

David A. Yovanno and Todd Crawford

00:00 -47:29