Hospitality Industry Club

HIC Hotelcast

The Hospitality Industry Club is a community of service providers in the hotel sector. We got together to present hoteliers with innovative solutions, technologies and ideas in a relaxed yet inspiring atmosphere. Apart from our open format barcamp events all over Europe, we'll keep you posted on relevant topics of the hospitality industry.

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Hospitality Industry Club

Episodes (6)

Dec 6, 2021 #4 Guest Segmentation - Essential Part Of a Successful Communication Strategy
Dec 6, 2021 #3 In Data We Trust - The Power Of First Party Data - PANEL
Dec 6, 2021 #2 Automation - How To Take The Leap Of Faith - KEYNOTE

Hospitality Industry Club

Dec 6, 2021
20½ minutes
18 MB

Whoop, whoop, it’s keynote time!Neha Born and Jackie Weiss are absolute cracks in all things guest segmentation which is one of the crucial parts within a successful communication strategy for hotels.The following 20 minutes are packed with hands-on practices on how to outplay your peers and become a guest segmentation unicorn. That's what we call full-service? Yes our dear HICfriends! Enjoy the ride on our CoCoCoCo main stage.Our experts:Neha Born, RevinateJackie Weiss, SIDE Hotel HamburgHIC website:hospitalityindustry.clubLOOVARA - OUR AD PARTNERLoovara is THE love style brand in the area of Sexual Well being & Intimate Care.In...

Hospitality Industry Club

#4 Guest Segmentation - Essential Part Of a Successful Communication Strategy

HIC Hotelcast

00:00 -19:35