The FaaS Evolution by GrowthLab FaaS

The FaaS Evolution

The FaaS Evolution podcast is focused on how Finance-as-a-Service is transforming the accounting industry. The podcast is hosted by GrowthLab FaaS, where we interview thought leaders in the industry to ultimately help accountants, CPAs, Bookkeepers, & CFOs move to a FaaS mindset.

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The FaaS Evolution by GrowthLab FaaS

Episodes (65)

Apr 18, 2025 The Grinnell Move: How GrowthLab Became an Accounting Firm
Mar 18, 2025 Marketing That Matters: Connecting Fintech with Accounting & CFO
Jan 30, 2025 Marketing Fundamentals in the Age of AI

The FaaS Evolution by GrowthLab FaaS

Apr 18, 2025
8 minutes
7 MB

Recorded on: May 5, 2015 Behind-the-scenes reflection, Dan, CEO of GrowthLab, shares the raw and candid story of a pivotal acquisition that reshaped the company’s trajectory: the purchase of Grinnell Bookkeeping. Recorded just after the deal was finalized nearly a decade ago, Dan walks through his mindset in real time. The risks, the rationale, and the relationships that made it possible. He opens up about the strategic potential he saw (and initially underestimated), the evolving role of key partners and the financial and operational realities of scaling a se...

The FaaS Evolution by GrowthLab FaaS

The Grinnell Move: How GrowthLab Became an Accounting Firm

The FaaS Evolution

00:00 -08:07