Into the Fray - The Competitive Intelligence Podcast

Product-Marketing Alliance

Erik Mansur, VP of Product Marketing at Crayon, discusses the intricacies of competitive intelligence with experts of the CI function. This podcast series is sponsored by Crayon, the leading competitive intelligence software tool.

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Into the Fray - The Competitive Intelligence Podcast

Episodes (0)

Dec 16, 2022 'A Practical Guide to Competitive Intelligence' | Insights from a trio of CI experts
Dec 12, 2022 The differences and similarities in CI at product-led and sales-led orgs | Matt Powell, Product Marketing Manager, Competitive and Market Intelligence at Later
Dec 7, 2022 Using Competitive Intelligence to Boost Product-Led Growth | Matt Powell, Product Marketing Manager, Competitive and Market Intelligence at Later

Into the Fray - The Competitive Intelligence Podcast

Dec 16, 2022
37½ minutes
34 MB

In this bonus holiday special, Zena Applebaum, VP of Product Marketing at Thomson Reuters, Phil Britton, Associate Director - Business Services Group at Sedulo Group, and Alysse Nockels, Senior Director of Competitive Intelligence at Palo Alto Networks join host Will Thompson, Director of Growth Marketing at Crayon, to discuss their book, 'A Practical Guide to Competitive Intelligence'.

Into the Fray - The Competitive Intelligence Podcast

'A Practical Guide to Competitive Intelligence' | Insights from a trio of CI experts

Product-Marketing Alliance

00:00 -37:25