Monetize Media

An in-depth look at the business of building, growing, and monetizing newsletters. The show for creators who want to monetize their newsletter audience, and business owners who want to generate commerce through newsletter content. Hosted by veteran digital media entrepreneur Kyle Scott, who built and sold a local media business for $25 million, and now operates a network of hyperlocal news websites and newsletters on Beehiiv. New episodes every week.

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Monetize Media

Episodes (29)

Jan 17, 2025 LOL Newsletters Aren't Dead
Jan 10, 2025 Building a Premium Local Newsletter: Insights from Geoff Sharpe of Lookout Media
Jan 8, 2025 7 Digital Media Trends for 2025

Monetize Media

Jan 17, 2025
30¼ minutes
14 MB

In this episode, Kyle Scott discusses the current state of newsletters, responding to Sam Parr's claims that the medium is dead and saturated. He argues that while some areas may be competitive, there are still ample opportunities in niche markets and local newsletters. He compares the newsletter space to blogging and podcasting and how those platforms took decades to reach normal people. He concludes by encouraging listeners to think about newsletters as owned audience, and not just a single format, comparing Beehiiv to Shopify. Sam's posts: https://x.com/thesamparr/status/1866565501012545597 https://x...

Monetize Media

LOL Newsletters Aren't Dead

Monetize Media

00:00 -30:17