The Insighter's Club Podcast

Stravito

What does it take to turn insights into better, faster decisions? How is the role of insight professionals evolving in an increasingly complex world? Can a communications mindset help insights teams drive growth and impact?These are just some of the questions shaping the future of the insights industry, and we’re exploring them here on The Insighter’s Club Podcast. Hosted by Ross Dempsey, Director of Insight Engagement Services at Stravito, we dive into the challenges and opportunities ahead with leaders, innovators, and disruptors from across the insights industry. Formerly known as The Consumer Insights Podcast, this next chapter seeks...

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The Insighter's Club Podcast

Episodes (87)

Jan 29th From Signals to Decisions: How Competitive Intelligence Really Drives Advantage with Tracy Berry, Founder at Berry Insights
Dec 11, 2025 2025 Year in Review with Thor Olof Philogène
Nov 27, 2025 Stay Safe or Scale Impact: The Moment of Truth for Modern Insight Teams part 2

The Insighter's Club Podcast

Jan 29, 2026
49 minutes
45 MB

Most companies say they’re market-led — so why do decisions still feel slow, reactive, or overly cautious? In this episode of the Insiders Club Podcast, Ross is joined by Tracy Berry, Founder of Berry Insights, Vice President of the Council of Competitive Intelligence Fellows and former Senior Intelligence Analyst at the U.S. Department of Defense, to explore what truly turns insight into action. Drawing on experience spanning national security, SaaS, and enterprise organizations, Tracy shares why competitive intelligence only creates advantage when it’s designed for decision-making — not just monitoring. You’ll hear:Why “being...

The Insighter's Club Podcast

From Signals to Decisions: How Competitive Intelligence Really Drives Advantage with Tracy Berry, Founder at Berry Insights

Stravito

00:00 -48:45