Purposing

Given - Part of Anthesis

Talent and customers choose companies with purpose over those who only prioritise profit. Businesses must step up or get left behind. But where to start? Purposing speaks with leaders from some of the world’s most recognised brands to discover how they built purpose into their businesses. Join CEO of Given Agency, Becky Willan and a host of guests as they demystify this misunderstood topic into clear, actionable advice you can use in your own business. Why did John Lewis Partnership modernise their purpose in the midst of a global pandemic? How did The Body Shop make their purpose matter to...

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Purposing

Episodes (44)

Tue Feb 3rd James Reed: "Socialism and Capitalism don't work, but THIS works." - How becoming PhilCo forces long-term strength, not short-term extraction.
Jan 20th The sustainable return on investment framework: Proving profit, people and performance can align | Emilio Tenuta
Jan 6th The sustainability agenda 2026: Where leaders should focus their attention | Matthew Bell, CEO of Anthesis

Purposing

Feb 3, 2026
31 minutes
71 MB

In this episode, Becky is joined by James Reed, Chair and CEO of Reed, one of the UK’s most recognisable and successful family-owned businesses. James is also the author of Karma Capitalism, a bold vision for a more ethical and purpose-driven approach to business. Becky and James explore what Karma Capitalism looks like in practice and whether responsible, values-led business models can truly thrive amid today’s economic uncertainty, growing inequality, and rapid technological change. How philanthropy-owned companies, often referred to as “Philcos”, are redefining corporate ownership, challenging traditional shareholder models, and reshaping how business...

Purposing

James Reed: "Socialism and Capitalism don't work, but THIS works." - How becoming PhilCo forces long-term strength, not short-term extraction.

Given - Part of Anthesis

00:00 -31:07