Lives of Tomorrow

WGSN

Change is constant – but what’s driving it? Carla Buzasi, CEO of WGSN, the world’s leading trend forecaster, speaks with global thought leaders about how shifts in society, ethics and the economy are shaping our Lives of Tomorrow. Gain the insight you need to navigate what’s next with confidence and clarity.

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Lives of Tomorrow

Episodes (91)

Apr 28th Do We Still Care About Sustainability?
Mar 31st How Fourth Spaces Are Redefining Community
Mar 17th Future Consumer 2028: Meet The Challenge of The Challengers

Lives of Tomorrow

Apr 28, 2026
30 minutes
27 MB

Discover how to bridge the say-do gap between what consumers say about sustainability and their actual purchasing behaviour. Join Carla Buzasi in an insightful conversation with Imperial College London’s Professor of Marketing Eduardo Andrade, as they explore the psychological, market and policy barriers influencing sustainable consumption and how brands can better align strategies with real consumer behaviour.

Lives of Tomorrow

Do We Still Care About Sustainability?

WGSN

00:00 -29:50