The Breeze With Beverage Digest

Beverage Digest

Beverage Digest Editor & Publisher Duane Stanford talks shop: news of the day, interesting competitive trends, new products and categories. He brings you into the kinds of conversations that we have here every day at Beverage Digest. To dissect what’s happening, connect dots, and ask the most important question: “What does this mean?”

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The Breeze With Beverage Digest

Episodes (32)

Apr 30th Episode 32: What Does Beverage Digest's Fact Book Say About Consumer Demand?
Mar 11th Episode 31: Can Big CPG Companies Close the Innovation Gap? The Case for Cultural Momentum Over Brand Equity
Jan 27th Episode 30: Making Sense of State SNAP Soda Bans. How Should Coke, Pepsi, and Dr Pepper Respond?

The Breeze With Beverage Digest

Apr 30, 2026
46 minutes
31 MB

John Sicher turns the tables on Beverage Digest Editor & Publisher Duane Stanford to interview him about Beverage Digest’s newly-released Fact Book 31st Edition. They trade notes on what the data says about where U.S. beverage demand is actually going. They dig into: • Why total LRB volume turns negative, why energy keeps winning, and why per capita CSD per capita consumption is the number that industry insiders should we watching most closely. • How Fuze Tea’s staying power in Spain is a reminder that so-called “failed” U.S. brands can thrive globally • Inflati...

The Breeze With Beverage Digest

Episode 32: What Does Beverage Digest's Fact Book Say About Consumer Demand?

Beverage Digest

00:00 -45:44