Small Business Casual

Emily Aborn

Where small business meets your favorite pair of slippers. A little quirky, not too buttoned up, one less accessory, ahhh… just right. Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around!From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter! I’m here to walk alongside you as we make running our businesses less of a roller coaster and more like a scenic train ride (don't forget the snacks!). Want to be a guest...

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Small Business Casual

Episodes (161)

Tue Mar 24th DO Sweat the Small Stuff: Tiny Writing Shifts that Make a BIG Difference in Your Business
Tue Mar 17th Words that Build Trust
Tue Mar 10th Entrepreneur vs. Small Business Owner: What's in a Name?

Small Business Casual

Mar 24, 2026
27½ minutes
18 MB

Text Emily! Calling all word nerds!! And, of course, non-word nerds who are ready to start writing with more impact. This episode is for you! We’re getting tactical and hands-on as I share tiny writing shifts that make a massive difference in how your emails, social posts, web copy, and marketing land. These aren’t complicated shifts. You don’t need an MFA in Creative Writing or to spend the next year curled up with your dictionary... these are simple, small, specific shifts that will help make your writing cl...

Small Business Casual

DO Sweat the Small Stuff: Tiny Writing Shifts that Make a BIG Difference in Your Business

Emily Aborn

00:00 -26:33