Building Better CMOs and Marketing Leaders

MMA Global / LightningPod

Marketing leaders are facing constant new challenges. If you want to stay ahead of the curve, listen to Building Better CMOs, from the nonprofit thinktank MMA Global. It's a podcast about the future of marketing and how marketers can get smarter & stronger, hosted by MMA CEO Greg Stuart. Greg interviews some of the wisest and most successful CMOs in the business, who share crucial insights about what their industry gets wrong, how to get to the C-Suite, and how to unlock the true power of marketing. You'll gain a deeper understanding of the evolving purpose of marketing leaders, and learn...

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Building Better CMOs and Marketing Leaders

Episodes (54)

Wed Feb 4th Build Something or Fix Something with Instructure CMO Armin Molavi
Jan 21st Following People & Finding Purpose with Snap CMO Grace Kao
Jan 7th Every Touchpoint Tells a Story with The New York Times CMO Amy Weisenbach

Building Better CMOs and Marketing Leaders

Feb 4, 2026
59½ minutes
0

Armin Molavi spent 20 years working in agencies before transitioning to client-side marketing at Hilton, then building a successful fractional CMO practice serving private equity-backed companies. Currently, he's the CMO at Instructure, which makes the ubiquitous learning management system Canvas."25 years of B2C, and this is my very first B2B gig, so I've been learning a lot," Armin says. "What's the saying? Like drinking from a fire hydrant?"But at a fundamental level, he explains, B2B is not so different from what he's spent most of his career doing."At the end of the...

Building Better CMOs and Marketing Leaders

Build Something or Fix Something with Instructure CMO Armin Molavi

MMA Global / LightningPod

00:00 -58:32