The Digital Marketeer

Are you tired of sifting through the B.S. and noise to remain relevant while working full-time? What better way to quench your knowledge than by hearing about digital trends from industry leaders during your commute home or over a glass of wine? The Digital Marketeer got you, so you can do less to learn more. Stefanie and her guests share compelling stories to grip and educate advertising and publisher professionals on industry topics and trends in a fun, light hearted way.

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Episodes (114)

Sep 27th Episode 72 - Stop Bleeding Money on Amazon with Carolyn Lowe
Sep 27th Episode 71 - How Alex Strickland Makes Every Day the Super Bowl
Sep 27th Episode 70 - Daphne Subar Finds the Sweet Spot of Business Gifting

The Digital Marketeer

Sep 27, 2026
34¼ minutes
31 MB

In Episode 72 of The Digital Marketer, host Stephanie Beach welcomes Carolyn Lowe, founder of ROI Swift, to discuss how to optimize your Amazon strategy and stop losing money. Carolyn shares her expertise in helping brands thrive on the platform, emphasizing the importance of understanding Amazon's fee structure and SKU-level profitability. She reveals common pitfalls that brands encounter when launching on Amazon and offers actionable tips on creating compelling product pages that convert. Together, they explore the balance between organic optimization and paid advertising, highlighting strategies to enhance brand visibility and customer engagement. Join us for valuable insights that can transform...

The Digital Marketeer

Episode 72 - Stop Bleeding Money on Amazon with Carolyn Lowe

The Digital Marketeer

00:00 -34:10