SuperMarketers.ai: Your Roadmap to AI-Driven Marketing

Gen Furukawa

SuperMarketers is a podcast for founders, marketers, and innovators shaping the next era of growth. Host Gen Furukawa talks with the people merging human creativity with intelligent systems to turn complex insights into scalable content that ranks and resonates. Each episode leaves you with clear, practical ways to build visibility, earn trust, and grow (with purpose) as AI continues to reshape discovery.

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SuperMarketers.ai: Your Roadmap to AI-Driven Marketing

Episodes (40)

Mar 31st Why 6 Bottom-of-Funnel Pages Beat 50 Blog Posts for Pipeline | Lashay Lewis, Founder at BOFU.ai
Mar 25th Why Keyword Volume Is Useless for AI Search (And What to Track Instead) | Steve Toth, Founder @ Notebook Agency
Mar 6th How I Am Starting a Company With Zero Employees Using AI Agents: Open Claw and Claude Code

SuperMarketers.ai: Your Roadmap to AI-Driven Marketing

Mar 31, 2026
27¼ minutes
25 MB

Six to nine targeted bottom-of-funnel pages will outperform 50 top-of-funnel blog posts for pipeline - and Lashay Lewis has the client data to prove it. Lashay breaks down the exact four-element framework she uses to build bottom-of-funnel content: pain points, features, benefits, and capabilities - stacked like Legos in a specific order. Pain leads because high-intent buyers need to connect immediately. Features follow because they solve the pain directly. Capabilities prove the features actually work. She walks through live examples from clients like Teal and Conveyor, showing how she reverse-engineers sales call transcripts to extract the...

SuperMarketers.ai: Your Roadmap to AI-Driven Marketing

Why 6 Bottom-of-Funnel Pages Beat 50 Blog Posts for Pipeline | Lashay Lewis, Founder at BOFU.ai

Gen Furukawa

00:00 -27:15