Impressive Hosting

Jesse Friedman

Impressive Hosting is a podcast that explores the core tenets of great WordPress hosting, from performance and security to scalability and user experience. Hosted by Jesse Friedman of WP Cloud, each episode features in-depth conversations with industry experts, developers, and hosting professionals who share insights, best practices, and real-world challenges. Whether you’re managing enterprise-level WordPress infrastructure, optimizing hosting for higher education, or scaling for high-traffic events, Impressive Hosting dives into the strategies and technologies that power the modern web.

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Impressive Hosting

Episodes (75)

Tuesday What Makes a Great User Experience in WordPress Hosting? (with Sanja Grbic)
Fri Aug 14th How Is AI Changing the Security Arms Race? (with Aaron Campbell)
Tue Aug 11th How Can Hosts Communicate Security Risks Without Creating Fear? (with Aaron Campbell)

Impressive Hosting

Aug 25, 2026
31 minutes
30 MB

Real differentiation in hosting comes from partnerships and technology, not a few pixels around an icon. Jesse Friedman and Sanja Grbic of Automattic explore how hosting companies can stop worrying about looking unique and start focusing on what actually makes customers feel empowered. Sanja explains her user-first philosophy and why she never approaches design from the perspective of scale. Whether a product serves ten people or millions, she starts with the individual experience. She and Jesse talk through the choice between putting features in the panel, the WP admin, the app, or even email...

Impressive Hosting

What Makes a Great User Experience in WordPress Hosting? (with Sanja Grbic)

Jesse Friedman

00:00 -30:47