Optimized Online Marketing Podcast

Stacy Barnes

Maximize sales and increase conversions by optimizing the customer experience. Learn more at https://optimizedonlinemarketing.com

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Optimized Online Marketing Podcast

Episodes (35)

Mar 24th [OOM 204] Building My Event Marketing Funnel (From Scratch)
Mar 3rd [OOM 203] Don't Skip the Small Stuff
Feb 24th [OOM 202] Does Anyone Actually Want This? My Validation Process

Optimized Online Marketing Podcast

Mar 24, 2026
23½ minutes
21 MB

In this episode, I’m giving you a behind-the-scenes look at my brand new event marketing website and the strategy behind it. Instead of just teaching theory, I’m walking you through what I’ve actually been building, how I structured my funnel, and the decisions I made along the way. Main Takeaways: How I structured my website for conversions, not just contentWhy I’m focusing on evergreen content instead of constant postingThe full funnel: guides → lead magnet → workshop → main offerHow I’m using the Event Profit Calculator to generate leadsMy strategy behind the Profitable Event...

Optimized Online Marketing Podcast

[OOM 204] Building My Event Marketing Funnel (From Scratch)

Stacy Barnes

00:00 -23:28