Must Be The Money

American Public Media

Must Be the Money is a bold new video and audio series hosted by journalist and author Lee Hawkins, exploring economic empowerment, entrepreneurship and wealth building. Commissioned by Marketplace APM and produced by For The Culture, the series offers candid, unfiltered conversations about money, opportunity, and power, told by people who have navigated the financial system from the inside out. Designed for ambitious young adults who are starting their careers, building businesses, or trying to make smarter financial decisions, Must Be the Money tackles the questions audiences say are rarely answered honestly. From managing debt and building credit to investing...

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Must Be The Money

Episodes (4)

Today Building a Social Business with Angie Nwandu
Today Financial Knowledge Gaps with Matt Barnes and Sons
Today Access and Opportunity with Jabari Magnus

Must Be The Money

May 18, 2026
39½ minutes
35 MB

The founder of culture-shaping media business The Shade Room, breaks down how she turned a simple Instagram account into an influential social-first company. Angie Nwandu reflects on the personal experiences that shaped her entrepreneurial mindset and leadership style. It’s an honest conversation about resilience, ownership, and what it takes to build influence and sustainable revenue in today’s fast-moving digital media landscape.

Must Be The Money

Building a Social Business with Angie Nwandu

American Public Media

00:00 -38:35