Seth Godin's Startup School

Earwolf & Seth Godin

Seth Godin is a thought leader in the marketing and business world. In this rare live recording, hear Seth as he guides thirty entrepreneurs through a workshop exploring how they can build and run their dream business.

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Seth Godin's Startup School

Episodes (15)

Jan 7, 2013 Distinct and Direct
Dec 31, 2012 The ShipIt Journal
Dec 24, 2012 Building The Truth

Seth Godin's Startup School

Jan 7, 2013
29½ minutes
27 MB

On the final episode of Seth Godin’s Startup School we learn the importance of being distinct and direct. Seth explains why people at the top get hurt last, why e-mail is the best direct connection to your customers, and why it’s important to have your own distinct voice. Seth shares a technique to get an appointment with impossible to reach top decision makers, discusses why it’s better to act like you don’t have money now, and tells us why he’d rather spend 4 years writing a blog before writing a book in order to build an audienc...

Seth Godin's Startup School

Distinct and Direct

Earwolf & Seth Godin

00:00 -28:39